Established author brand can be a tricky business. You want to create something that is unique to you and will draw attention, but you don’t want to try so hard that it becomes inauthentic. Your website is one of the most important tools in developing your brand because it’s a direct reflection of who you are as an author. In this post, we’ll explore how to build an effective author brand and how your website can play a role in that process.

Established author brand can be a tricky business. You want to create something that is unique to you and will draw attention, but you don’t want to try so hard that it becomes inauthentic. Your website is one of the most important tools in developing your brand because it’s a direct reflection of who you are as an author. In this post, we’ll explore how to build an effective author brand and how your website can play a role in that process.